Welcome to sb:mktg - We’re small… on purpose. We name, style, create and design.
We design corporate identity, communicate branding and deliver sports marketing projects;
we develop and manage experiential, engagement and brand awareness programs through sport – specifically powersports on land, sea and in the air.
Simplifying the marketing blah we get your website where you need it to be and your social media (the Twitter, Facebook, Instagram, Pinterest and YouTube bits) all in place and integrated with a good helping of joined up thinking, common sense and branding savvy.
The first crucial step is knowing what you want... The second and most important step is knowing what your customer needs. Design and usability of a website is, without a doubt, at the forefront of developing a website. Lets make it Intuitive!
The tricky part. We won't shout nerdy blah at you, nor will we expect you to know your PHP from your jQuery. Instead we will take you through - with baby steps! - what we are going to do and how we are going to do it, all in plain English!
S.E.O... Huh? Search Engine Optimisation. The black magic beneath a website, this stuff helps you get the rankings you need and want on Google, Bing and all the rest. We'll have our S.E.O Team working around the clock to get you on the Web.
THE MARKETING MIX – BRAND MANAGEMENT, DIGITAL CONTENT, CORPORATE IDENTITY, MARCOMS, BROCHURES, GRAPHICS, CSR, PR, DATABASE MANAGEMENT, EMAIL MARKETING, ADVERTISING, SPONSORSHIP… THERE’S MORE TO THIS MARKETING AND DESIGN GAME THAN MEETS THE EYE!The days when a press release was the high point in a PR campaign are relegated to history: PR is now one of the tools available to a marketing or brand manager. Marketing communications is, in our view, all about clarity – understanding the relevancy of your message to your chosen audience, appropriate timing, ‘tone-of-voice’, context and integration within the mix. Internal communications must not be overlooked either.
Brand Identity, Brand Image and Corporate Identity. We often get asked “…well what’s the difference between a logo and a brand?” The answer is: “…take you for example; your fingerprint is your unique logo, your icon; whereas your personality is your brand – what people think of you, their emotional link to you... how they connect and relate to you. A brand is an asset to a business or individual, fragile and nurtured; years in the making and potentially dashed in seconds... It reflects your business, your culture and your attitude”.
CREATIVE AND MEDIA START-UPS – MENTORING FOR ENTREPRENEURSSo, you want to start your own business – go it alone; create a brand! Maybe you want to grow your business? This section is for those of you who like the unknown… the pioneers – the entrepreneurs; those that are prepared to risk it all. In garages, bedrooms, on kitchen tables, in bars, class rooms and labs there are great minds turning ideas into reality. Out there someone is saying “This will work!” – we want to talk to you.
Get in touch!Denis Baddeley, Creative Director